Diamond News and Blog
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DIY: Small Business Marketing
Many businesses launch full-blown, complex marketing plans. Some even devote entire teams to oversee the details. As a small business, you may or may not have the time, inclination or resources to divulge into such a byzantine plan for your own business. However,...
A Guide to Advertising your Jewelry Store on Facebook
Facebook, the world's largest social media platform, has more than 1 billion monthly active users. If someone has Internet access, then there's a good chance they have a Facebook account. With so many people using this platform, this is your opportunity as a retail...
7 Tips for Projecting Credibility in an Instant
You’ve got smarts and skills in spades, and you’re brimming with potential. Still, in a high-speed, hyper-competitive business world, you have little time to make a big impression. You have to project credibility in an instant or risk being overlooked or rejected....
United Airlines: Lessons for The Retail Jewelry Industry
Airlines have never been known for their exceptional customer service. Ever since the 2008 recession, airline companies have cut one amenity after the other in an effort to lower costs amid squeezed margins. However, the recession (thankfully) didn't last long, and...
Vishinda President Prakash Lakhi and Industry Leaders Speak at Atlanta Jewelry Show Diamond Power Panel
A new addition to the Atlanta Jewelry Show this spring was an expanded pre-show education program. One of the more engaging sessions was the Diamond Power Panel, where unique perspectives were represented on the panel by Matthew Patton, Owner of Cut Fine Jewelers and...
Vishinda delivers the perfect match with new calibrated diamond service
Specific color, clarity and size diamonds for jewelers’ custom creations NEW YORK – October 14th, 2016 – With the growing trend of jewelers designing and setting their own custom pieces in house, perfectly calibrated diamonds are in short supply. New York City based...